How to Deal with Recurrent Coughs and Colds
If you seem to catch every cold going around, or your cough never quite clears up, you’re not alone. Many people experience recurrent coughs, colds, or sinus infections, especially during the winter months or after viral illnesses.
At Hampshire ENT clinics, we help patients identify why these infections keep returning — and how to break the cycle for good.
🤧 Why Do Coughs and Colds Keep Coming Back?
Most coughs and colds are caused by viruses, and in healthy people they should clear up within one to two weeks. If you’re frequently unwell, there may be an underlying reason, such as:
Chronic sinusitis or nasal blockage
Allergies causing constant inflammation
Postnasal drip irritating the throat
Reflux (silent reflux) leading to persistent cough
Environmental irritants such as smoke, dust, or pollution
Weakened immune system or poor sleep and nutrition
🩺 When to See a Specialist
You should seek ENT advice if you have:
A cough lasting longer than 3 weeks
Four or more sinus or chest infections per year
Constant nasal blockage or postnasal drip
Repeated sore throats or ear infections
Voice changes or throat discomfort that doesn’t settle
A simple assessment, nasal endoscopy, or sinus scan can often reveal the cause.
💡 How Hampshire ENT Clinics Can Help
Our team provides a full range of investigations and treatments for recurrent upper airway infections, including:
1. Addressing Nasal and Sinus Problems
Nasal steroid sprays and saline rinses to reduce inflammation
Allergy testing and management if triggers are identified
Endoscopic sinus surgery for patients with chronic sinus blockage
Clarifix® cryotherapy or turbinoplasty for chronic nasal drip or congestion
2. Treating Postnasal Drip and Reflux
Lifestyle and dietary advice for reflux-related cough
Targeted medications to reduce throat irritation
3. Supporting Immune Health
Checking for underlying medical conditions
Advice on hydration, sleep, and nutrition
Preventive measures such as flu vaccination where appropriate
🌟 The Goal: Fewer Infections, Better Breathing
By addressing the root causes — rather than just treating each cold — most patients notice:
Fewer episodes of infection
Improved nasal breathing
Less throat irritation and coughing
Better sleep and overall wellbeing
📍 Local Expertise in Hampshire
At Hampshire ENT clinics, we combine modern diagnostics with evidence-based treatments to help patients across Portsmouth, Winchester & Salisbury, and the wider Hampshire region overcome persistent coughs, colds, and sinus problems.
👉 If you’re struggling with frequent infections or a cough that won’t go away, contact Hampshire ENT clinics for an expert assessment.